Here’s a bundle of new ecommerce books for your fall reading list. There are titles on Branding, Social Media Marketing, Personalized Customer Experience, Entrepreneurship, and the Post-Pandemic Workplace.
I have compiled this list using Amazon. In Amazon’s âBooksâ category, I selected âBusiness & Moneyâ. From there, I chose the âProcess & Infrastructureâ subcategory and selected âE-commerceâ. Then I handpicked the titles from this group, based on customer reviews and their relationship to ecommerce. In addition, I have selected a few titles from the âSmall Business & Entrepreneurshipâ sub-category.
New e-commerce books
Twelve and a half: leveraging the emotional ingredients necessary for business success by Gary Vaynerchuk
In âTwelve and a Half,â marketing guru and serial entrepreneur Gary Vaynerchuk explores the 12 essential emotional skills that are integral to business and life. âSoftâ emotional skills will accelerate business success and are essential for happiness. Develop these traits within yourself, through hands-on, real-world exercises. Learn to spot and strengthen the weak spots in your emotional intelligence. Kindle $ 14.99; Hardcover $ 20.99.
Everyone is an âinfluencerâ: Building a brand by engaging the people who matter most by Kelly Keenan
âEveryone is an ‘influencer’â helps identify inspiring aspects of your brand and refine your authentic story. Learn how to find people who think like you, appreciate what you value, and are ready to join in celebrating your brand history. Access practical strategies to build and strengthen lasting relationships with your team and clients. Hardcover $ 26.95.
Unresponsive: a better way to sell, lead and influence by Tom Stanfill
âUnReceptiveâ puts forward the idea that audience receptivity is far more important than message. Learn how to convert even the most disinterested prospects into customers. Eliminate resistance and make selling easy and enjoyable. Overcome receptivity barriers and embrace the operating system used by the most persuasive and influential people. Kindle $ 14.99; Hardcover $ 24.99.
Unique Audience: Drive Superior Results from Mass Marketing to Personalized Marketing by Jamie Turner and Chuck Moxley
âAn Audience of Oneâ examines the new one-on-one marketing strategy for generating meaningful conversations with prospects. Properly explore personalized marketing, addressing consumer privacy concerns to ensure the success of your brand. Kindle $ 21.49; Hardcover $ 28.00.
Omni-Personal Luxury: How to Transform Your Luxury Business in the Digital Age by Rebecca Schmitt, Arnaud Rossi and Albert Bensoussan
“Omni-Personal Luxury” is a deep dive into personalized marketing in the digital age for luxury brands, in order to create relevant and individual experiences at scale. This book describes the steps to achieve omni-personal marketing of luxury goods along the various channels and touchpoints of the customer journey. Hardcover $ 49.99.
Renegade Marketing: 12 Steps to Building Unbeatable B2B Brands by Drew Neisser
âMarketing Renegadeâ describes a 12-step formula to simplify B2B marketing and build an unbeatable brand. Learn how to identify your brand’s purpose (in eight words or less), build your team and identity, assemble marketing plans that engage and attract, and drive perpetual growth by creating a culture with metrics, marketing technologies and experiments. Paperback $ 19.95.
Amp It Up: Unlock Hypergrowth by Raising Expectations, Urgency and Intensity by Frank Slootman
âAmp It Upâ examines what it takes to transform an organization for maximum growth and scale. Most leaders have considerable leeway to improve their organization’s performance without making costly changes to their talents, structure, or fundamental business model. “Amp It Up” provides the principles to guide this change and the tactical advice for organizing a business around them. Hardcover $ 24.99.
The Future of Work: The Information You Need from the Harvard Business Review by Harvard Business Review, Deborah Grayson Riegel, Brian Kropp, Ranjay Gulati and Joseph B. Fuller
âThe Future of Work,â from the Harvard Business Review, is a guide for the modern workplace amid the turmoil of the global pandemic, global social justice movements and accelerated digital transformation. Explore today’s most essential thinking about building a work organization from anywhere, harnessing artificial intelligence, creating an inclusive culture, and creating a goal-oriented organization. Kindle $ 11.99; Hardcover $ 46.00.
The Post-Pandemic Business Playbook: Customer-Centric Solutions to Help Your Business Grow by Ofer Mintz
âThe Post-Pandemic Business Playbookâ provides advice on how businesses must adapt to the new global reality. Get a better understanding of why customer behavior has changed, and use the information from the book to be successful in the post-pandemic future. Hardcover $ 84.99.
The minimalist entrepreneur: how the great founders do more with less by Sahil Lavingia
âThe Minimalist Entrepreneurâ is a guide to building a big business, rather than a big business. Start from anywhere and build any type of software-based business. Learn to resist the investments that set you up for failure, steer a tight ship amid the booming gig and remote work economy, develop and launch products without failing quickly or often, and achieve profitability and stay there. Kindle $ 15.99; Hardcover $ 24.99.
Business Trends in Practice: Over 25 Trends That Are Redefining Organizations by Bernard Marr
âBusiness Trends in Practiceâ is an exploration of the transformative forces that disrupt businesses and government organizations. Discover the real impact of the development of industry and commerce through illuminating case studies including Tesla, Ocado, Netflix, Microsoft, Google, Alibaba, Rolls Royce, Mercedes Benz and Apple. This book extracts practical information and takeaways from major social and technological trends affecting our world. Hardcover $ 39.95.
Chief Inspiration Officer: How to lead the team everyone wants to belong to by Val Ries
âChief Inspiration Officerâ is a guide filled with stories, strategies and techniques for realizing your leadership vision. Find out how to inspire yourself to inspire others. Guide your team to their full potential. Learn to communicate with confidence and ease, and create a microculture that thrives no matter what the challenges. Hardcover $ 24.95.